In this article, we talk about what's new happening at Page 21 HQ
To viewers,
Page 21 HQ is a monthly company update to inform viewers on what's happening inside the HQ as believe transparency is key in building an audience.
What's new: Few changes happening at Page21 HQ
Ads will increase (Not on TLDR News articles)
Daily Caffeine Podcast will be inactive for a few months
Focusing more on Page Twenty One's Substack
By Numbers: Website's monthly visitors dropped by 23% to 7,279 (Google Analytics)
Pinterest views stayed the same at 223K monthly view
LinkedIn impression increases.
Next few months: We will be focusing on profitability, currently we are losing money as we focused more on growth. Content distribution is a vital part of any news organization and that's why having a mailing list is important, we believe relying on google search is not good.
In future: We want to expand our newsletter brands and write on various topics in-depth, currently newsletter market in India is still quite unknown.
Startup like The Signal has started to gather significant audience through their newsletter but it is spending big on ads and marketing.
Few people messaged and wanted long-form articles back. What do you think?
Want long articles back?
Yes!
No, I like TLDR News
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